More Direct Bookings.
Lower OTA Commissions.

Unicrats helps hotels, resorts, restaurants, and travel companies drive direct bookings through SEO, Google Hotel Ads, and booking engine development — reducing dependency on OTA commissions.

45+ Hospitality Clients
35% Avg Direct Booking Increase
20% OTA Commission Savings
4.8★ Avg Review Rating Improvement

Hospitality businesses pay 15–25% OTA commissions on every booking. Unicrats builds the digital infrastructure and marketing programmes that drive direct bookings, reduce OTA dependency, and deliver more revenue per occupied room — while enhancing the guest experience that drives repeat visits.

Key benefits for your business

🏨

Direct Booking Growth

SEO, Google Hotel Ads, and conversion-optimised booking engines that drive direct reservations at zero OTA commission.

Reputation Management

Proactive review management on TripAdvisor, Google, and Booking.com to maintain and improve your property rating.

📊

Revenue Management Support

Data-driven pricing insights and channel performance analytics to maximise RevPAR.

📱

Guest Experience Apps

Mobile apps for pre-arrival communication, digital check-in, in-stay requests, and loyalty programme management.

🌐

Travel & Tourism SEO

Rank for destination searches, property-specific keywords, and experience-based queries from global travellers.

🔒

PCI-DSS Compliant Booking

Payment systems and guest data handling aligned with PCI-DSS standards for card-present and card-not-present transactions.

How we deliver results

01

Revenue Audit

Analyse your booking channel mix, OTA dependency, ADR, RevPAR, and digital presence against competitive set.

02

Direct Booking Strategy

Build a strategy to shift bookings from OTA to direct — SEO, Google Hotel Ads, and booking engine conversion.

03

Implementation

Launch direct booking website, Google Hotel Ads, and SEO programme with full analytics tracking.

04

Optimise Revenue

Monthly channel performance reviews. Track direct booking share growth and commission savings.

Technologies & Tools We Use

ReactNext.jsNode.jsStripeRazorpayGoogle Hotel Ads APISiteMinderCloudbedsOpera PMSTripAdvisor APIBooking.com APIMeta AdsGA4

Industries we serve

Hotels & ResortsBoutique PropertiesServiced ApartmentsVacation RentalsRestaurants & F&BTravel AgenciesTour OperatorsAirlines & AviationCruise LinesTheme Parks

Why leading companies choose us

We are a team of 50+ specialists across SEO, development, cybersecurity, cloud, and BPO — delivering measurable outcomes for clients across the US, UK, UAE, and India.

🏨

Hospitality Revenue Focus

We measure success in direct booking revenue, not website traffic. Every campaign is evaluated against RevPAR impact.

OTA Strategy Experts

We understand the OTA ecosystem — how to leverage it while systematically growing your direct channel.

📱

Guest Journey Design

From search to booking to check-out, we design the digital guest journey that drives loyalty and repeat visits.

Get a free consultation

No commitment. Response within 2 hours.

Frequently asked questions

How do you increase direct bookings and reduce OTA dependency?
We use a three-pronged approach: Google Hotel Ads to compete directly with OTAs for rate-comparison traffic, SEO to capture organic booking intent before travellers visit OTAs, and booking engine conversion optimisation to ensure your website converts at a higher rate than your OTA listings.
Can you build a booking engine for our hotel website?
Yes. We build custom booking engines integrated with your PMS and channel manager. Our engines include rate comparison, loyalty member pricing, upsell modules, and seamless payment flow — designed to convert at 4–6% (vs 1–2% for typical hotel websites).
How do you manage our online reviews?
We monitor all review platforms daily, respond to every review (positive and negative) per your brand voice guidelines, and proactively generate new reviews via post-stay email campaigns. We have consistently improved property ratings by 0.3–0.5 stars over 6 months.
Do you work with smaller boutique hotels?
Yes. We have packages for boutique properties, B&Bs, and independent hotels — not just large chains. Smaller properties often see the fastest ROI from direct booking programmes because OTA commissions represent a higher share of their revenue.

Ready to grow your business
with Hospitality & Travel?

Join 100+ companies in Mumbai, India & USA that trust Unicrats for results.

Chat with an Expert